Working collaboratively with the marketing and game design teams, I helped write and edit lots of the social posts, articles, and press releases for UniVersus.
Some posts were created to promote the organized play scene. Communicating event timings, locations, registrations, and updates was crucial to keeping our most active players engaged with the happenings of competitive UniVersus.
Other posts announced product launches, set releases, and expansions.
I also co-wrote game-related articles and helped edit articles featuring members of our game design team. These articles gave fans tips and tricks, the scoop on cards to come, and a sneak-peak behind the scenes.
Below is an article I helped write. Check it out!
Press releases I wrote were sent to various gaming publications for posting, building community excitement, and attracting new players.
